MagicBrief Review: A Tool to Create Viral Video Ads

MagicBrief is an AI tool that helps content creators, video editors, motion designers, and clients in their creative workflow. The tool allows you to save ad references from Facebook, Instagram, and TikTok ads, break them down into pieces, and rework them in your own storyboards.

In this review, I’ll explain how MagicBrief works, what are its pros and cons, and who should use it.

How MagicBrief Works

MagicBrief is a web-based tool that integrates with Chrome browser. To use MagicBrief, you need to install the MagicBrief extension and sign up for an account. Then, you can start saving ads from the Facebook Ads Library and the TikTok Creative Center to your MagicBrief dashboard.

MagicBrief will automatically chop up the ads into their main scenes and analyze them with MagicAI beta, which highlights the winning keyframes that make the ads go viral. You can also add filters and tags to organize your ads and access competitor landing pages to get more insights.

You can then use MagicBoard to create your own storyboards based on the ads you saved. You can add captions, soundtrack, visual recommendations, reference links, videos, and images to each frame. You can also create unlimited storyboards and variants to test different ideas.

You can also collaborate with your team members and clients in real-time on your storyboards. You can invite them to view, comment, and edit your storyboards. You can also share your storyboards with non-users via a URL link.

When your storyboard is ready, you can export it in various formats, such as images, videos, scripts, or subtitles. You can also change your plan anytime and access multiple languages support, community support, blog and resources, and email support.

Pros and Cons of MagicBrief

MagicBrief has many benefits for content creators who want to create viral video ads. Here are some of the pros of using MagicBrief:

• It saves ad references from multiple social platforms, which gives you a lot of inspiration and data
• It breaks ads into pieces, which makes it easy to rework them into your own storyboards
• It offers a creatives library, which helps you store and manage your ads and storyboards
• It permits unlimited storyboards, which allows you to experiment with different concepts and variations
• It collaborates in real-time, which enhances team communication and feedback
• It supports multiple export options, which gives you flexibility and convenience
• It uses MagicAI beta, which helps you identify the key elements that make the ads successful
• It adds captions, soundtrack, and visual consulting to your storyboards, which improves your storytelling and engagement
• It adds reference links, videos, and images to your storyboards, which enriches your content and information
• It offers different pricing models, including a free viewer option, a $29/month standard user plan, and a custom enterprise plan, which cater to different needs and budgets
• It has a Chrome extension, which makes it easy to save ads from the web
• It saves ads for reference, which helps you keep track of your competitors and trends
• It is used by leading brands and agencies, which shows its credibility and quality
• It secures user data, which protects your privacy and information
• It helps create viral ads, which boosts your reach and conversions
• It assists in creative workflow, which streamlines your process and saves time
• It provides competitive insights, which helps you understand your market and audience
• It offers multiple languages support, community support, blog and resources, and email support, which helps you learn and grow
• It is highly recommended by users, which shows its satisfaction and value
• It has a user-friendly interface, which makes it easy to use and navigate

However, MagicBrief also has some drawbacks that you should be aware of. Here are some of the cons of using MagicBrief:

• It supports limited social platforms, which limits its scope and coverage
• It depends on Chrome extension, which may not work with other browsers
• It has limited export options, which may not meet your specific needs or preferences
• It charges $29/month for the standard user plan, which may be expensive for some users
• It does not have a desktop app, which may reduce its accessibility and functionality
• It does not support saving ad scripts, which may be useful for some users
• It does not offer direct ad creation, which may require additional tools or steps
• It has limited collaboration features, which may hinder teamwork and feedback
• It does not define the enterprise plan, which may make it hard to compare and choose

Who Should Use MagicBrief

MagicBrief is a tool that can benefit anyone who wants to create viral video ads for social media platforms. Whether you are a content creator, a video editor, a motion designer, or a client, MagicBrief can help you create engaging and effective video ads.

MagicBrief is especially useful for:

• Performance marketers and media buyers, who need to create and test different ad variants and optimize their campaigns
• Professional creative strategists, who need to plan and execute creative strategies and concepts for their clients
• Performance marketer friendly, who need to create viral ads that drive traffic and conversions
• Content creators, who need to create captivating and informative video content for their audience

MagicBrief is a tool that can help you create viral video ads in minutes. It is easy to use, offers many features, and has a free version. However, it also has some limitations, such as limited social platform support, limited export options, and no desktop app.

If you are looking for a tool to create viral video ads for your business, you should give MagicBrief a try and see if it meets your needs and expectations.